Mike Vlasak

Mike Vlasak is the marketing manager at Zipari. Mike has over seven years of experience in the field of digital marketing.

Mike started their career as a digital marketing manager at U.S. Bank in 2013. Mike was responsible for strategy development and execution of all digital marketing activities, including demand generation, paid media, SEO, social media, email, and HubSpot.

In 2015, Mike became the director of digital strategy at Supervox Agency. In this role, they oversaw the development and execution of digital marketing campaigns for clients in a variety of industries.

In 2019, Mike joined Bright Health as their email and SMS manager. In this role, they were responsible for establishing an in-house email and SMS management system using IBM Watson for multi-touch marketing campaigns.

Most recently, Mike joined Total Expert as their Sr Marketing Campaign Manager. In this role, they researched and developed a robust go-to-market strategy to enter a new industry vertical. This included market segmentation, competitive analysis, persona development, and campaign and channel planning.

Mike Vlasak has a Master of Business Administration (MBA) from Suffolk University in the field of marketing. Mike also has a Bachelor of Science (B.S.) from the University of Minnesota in the field of mass communications.