Zena Hanna

Zena Hanna has a diverse work history and a strong background in strategy, marketing, and social media. Zena is currently working as a Strategy Director - Multicultural at 22Squared since March 2023. Previously, they served as an Associate Director of Strategy at Molson Coors Beverage Company from November 2020 to November 2022. Before that, Zena was the CEO and Founder of Zena Digital Group from August 2017 to March 2021, where they provided data-led services to support brand growth and diversity. Zena also worked as the Director of Strategy and Senior Digital Strategist at Out There Agency from October 2014 to July 2017. Earlier in their career, they held positions such as Social Media Manager at The Big Quiet, Marketing Manager at MRY, Interactive Strategist at United Legwear Co LLC, Social Media and Events Director at Uncharted Play, and Client Loyalty at salesforce.com. Zena started their career as an Associate Account Executive and later interned at Mr Youth.

Zena Hanna attended William Paterson University of New Jersey, where they pursued a Bachelor's degree in Marketing. In December 2019, they obtained the Accelerator for Media Pros ("AMP NYC") certification from the NYC Department of Small Business Services.