Luke Lavoie

Luke Lavoie, MBA, currently serves as the Director of Product Marketing at 2U, where leadership responsibilities include managing a team of senior product marketing managers. Previously, Luke held the role of Senior Manager of Global Marketing Strategy, leading a team focused on customer acquisition for B2C product lines, and served as a Senior Brand Strategist, overseeing a product portfolio generating $44 million in revenue for 2022. Earlier experience includes an Associate Director of Marketing position at San Jose State University, where Luke directed a marketing team and strategy for a diverse product portfolio aimed at professionals. Additional roles include Marketing Manager and Communications Specialist at The Johns Hopkins University - Carey Business School, along with various reporting and writing positions at media organizations. Luke holds an MBA in Marketing from The Johns Hopkins University and a BA in English from Loyola University Maryland.