Rafi Halfon

Head of Growth at 365Scores

Rafi Halfon has a diverse work experience spanning over a decade. Rafi started their career as a Content Manager at Keshet Media Group - Mako, where they operated and supervised chats in forum rooms and user talkbacks on the website. From there, they joined Matomy Media Group as a Tech Support Engineer, providing customer services and integrations for both internal and third-party platforms. Rafi also established a knowledge center for the company's employees. Rafi then took on the role of Senior Campaign Manager at Matomy, where they managed online campaigns on various AdExchanges, optimized campaign performance, produced creative materials, and trained new employees. After that, they worked at Vudha Media Ltd as a Video Advertising Team Leader. Currently, Rafi serves as the Head of Growth at 365Scores, responsible for managing a multidisciplinary team, defining growth strategies, leading cross-functional projects, managing user acquisition activities, optimizing ASO, designing user experience, and developing business relations with strategic partners.

Rafi Halfon obtained a Master of Business Administration (M.B.A.) with a focus on Strategy and Entrepreneurship from The College of Management Academic Studies in 2016. Prior to that, in 2012, they completed their Bachelor's degree in Information Systems Management at The Academic College of Tel-Aviv, Yaffo.

Links

Previous companies

Matomy Media Group logo

Timeline

  • Head of Growth

    June, 2018 - present