Ben Armistead

Managing Director & Executive Strategy Director at 72andSunny

Ben Armistead has a diverse work experience in the advertising industry. Ben is currently the Executive Strategy Director at 72andSunny, where they are responsible for leading the agency's strategic initiatives. Prior to this, they served as the Global Head of Effectiveness and Chief Strategy Officer at Wieden + Kennedy, where they worked with office leaders and senior clients to leverage creativity for business growth. Ben also held the role of Chief Strategy Officer at Grey Group Spain, where they operated as a pan-European consultant and immersed himself in a foreign language to enhance their strategic thinking. Before that, Ben was the Head of Strategy at 180 Amsterdam, leading the agency and working with global brands. Ben also worked as the Global Planning Director at Wieden + Kennedy Amsterdam, guiding renowned brands around the world. Ben started their career as a Senior Planner at Dare in London, specializing in behavioral change and government campaigns. Ben also gained valuable experience as an International Account Manager at Publicis, where they worked with high-profile clients and contributed to innovative projects. Throughout their career, Ben has demonstrated their expertise in strategy development, creativity, and leadership in the advertising industry.

Ben Armistead attended University College School (UCS), London from 1991 to 1999. Ben then pursued a Bachelor of Arts Honors degree in English Language and Literature at the University of Leeds from 1999 to 2003, where they obtained a First Class. Additionally, they studied English Literature at the Universidad de Murcia in Spain from 2001 to 2002 and achieved a Matricula de Honor (1st Class) qualification.

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