MacArena López-Hidalgo - Digital Marketing

Macarena López-Hidalgo is a Senior Digital Marketing Analyst at 80 DAYS since November 2022, with prior experience as a Digital Marketing Executive at Wyoming Interactive. Macarena has a strong background in project management within a digital consultancy focused on Life Sciences and has worked as a Paid Media Account Executive at Social Ant, implementing social media campaigns. Previous roles include Customer Service Advisor at Student Roost and Communication & Marketing Officer at Zunzunegui Abogados, where strategic communication initiatives were developed. Macarena has a rich history in content creation and media relations from experiences with Ketchum and various editorial positions. Macarena holds a Postgraduate Diploma in Digital Marketing from the British Academy of Digital Marketing and multiple degrees in communication-related fields from Spanish universities.