Tricia Schuler

Senior Marketing Director - Pasta Brands at 8th Avenue Food & Provisions

Tricia Schuler has an extensive work experience spanning over three decades. Tricia currently holds the position of Senior Marketing Director - Pasta Brands at 8th Avenue Food & Provisions, a leading consumer products holding company. In this role, Tricia is responsible for the manufacturing and selling of private brand food products.

Prior to their current role, Tricia worked at UniGroup, Inc, where they served as the Director of Strategic Marketing & Brand Management for eight years. During their time at UniGroup, they led brand strategy and stewardship for multiple brands, including Mayflower, United Van Lines, and UniGroup. Tricia was responsible for developing and launching the Customer Move Portal app, initiating and leading the development of Snapmoves, and implementing a successful customer segmentation initiative.

Before joining UniGroup, Tricia had a significant tenure at Energizer, where they held various roles. As the Director of Global Brand Development, they led global brand strategy efforts for the Eveready Brand and facilitated the annual strategic planning process for Energizer Household Products (EHP) Division. Additionally, Tricia served as the Director of US Shopper Marketing, where they directed the US Retail Strategy and led a large Shopper Marketing team. Tricia also held the position of Director of Lighting Products - North America, overseeing the North America Lighting Products business. Earlier in their career at Energizer, they served as the Brand Group Director for Energizer Max - US, Senior Brand Manager for Performance Brands - US, and Senior Brand Manager for Extended Communications - US.

Tricia's work experience also includes roles at Beech-Nut Nutrition Corporation, Ralcorp Holding Inc, and Ralston Purina, where they held the positions of Brand Manager and Brand Manager - Chex Mix and Branded Hot Cereal, respectively.

Overall, Tricia Schuler has a strong background in strategic marketing and brand management, with a focus on driving growth and implementing successful initiatives.

Tricia Schuler holds a Bachelor of Science degree in Communication, Journalism, and Related Programs from The University of Kansas. The specific dates of their education history are not available.

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Timeline

  • Senior Marketing Director - Pasta Brands

    July, 2021 - present

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