Laurie Cowan

Laurie Cowan has extensive experience in sales enablement, having worked in that field since November 2007. Currently holding the position of Sales Enablement Team Leader at abrdn, Laurie manages a team that provides pre-sales and relationship management support to the Adviser Sales team and Adviser firms. Prior to this role, Laurie was a Sales Enablement Consultant at Standard Life UK, where they played a key role in optimizing the client experience and driving commercial targets. Additionally, Laurie also served as a Sales Quotes Representative, further showcasing their expertise in pre-sales and post-sales support.