Hélène Lucien

Guest Engagement Director at Accor

Hélène Lucien is an accomplished professional in product management and guest engagement, currently serving as the Guest Engagement Director at Accor since July 2024, where the role focuses on enhancing the guest experience through innovative digital solutions. Hélène has a strong background in the tech industry, having held prominent positions such as Chief Product Officer at 50inTech, driving product strategies to support diversity and inclusion. Previous experience includes leadership roles at Deliver.ee, GLG, and MAKEZU, where focus areas included data-driven product launches and social media automation. Co-founding GeoKaps, the first French SaaS platform for social media research, showcases expertise in innovative product development and market positioning. Hélène's early career as a Consultant in product marketing for major media groups underlined a commitment to attracting younger audiences in a digital landscape. Academic credentials include a Master's in Marketing Management from ESSEC Business School and degrees in mathematics from prestigious institutions.

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