Sara Miranda, MBA has extensive experience in marketing, brand management, and business ownership. Sara is currently the Director of Marketing at Aclymate since November 2022. Prior to that, they worked as a Senior Brand Manager at Kinetic Brands from 2021 to 2022.
From 2017 to 2021, Sara founded and led their own agency, The Good Camp, where they served as the Agency Founder & CMO. Sara managed a team of 8 and successfully promoted brands in various industries, including cruelty-free beauty, natural supplements, nonprofits, and ethical, sustainable fashion. Sara also personally oversaw project management and ensured client projects and internal projects were on-track, on-time, and on-budget.
Before starting their own agency, Sara held positions at MODERE from 2016 to 2018 as the Senior Marketing Communications Manager and the Product Marketing Manager. Sara managed marketing programs for clean-label skincare and cosmetics, natural supplements, and non-toxic home cleaning products across 22 global markets. During their tenure, they increased content-driven revenue by 1000% by implementing an integrated marketing strategy.
Sara's career also includes roles as the Brand Manager, Iced Tea at Takeya USA from 2015 to 2016, where they successfully obtained major media placements and secured product acceptance at Target. Sara was the Brand Marketing Manager at The Nourished Group from 2013 to 2015, where they co-developed and grew a subscription box brand that led to a successful acquisition.
Additionally, Sara gained experience at Bakery On Main from 2009 to 2013, where they started as a Marketing Associate and eventually became the Marketing Manager. Sara transformed the company's marketing program and oversaw multiple product development and launch projects.
Earlier in their career, Sara worked at Verizon as an Advertising Account Executive, an Account Coordinator, and an Assistant Account Coordinator. Sara also had internships at Walter Surface Technologies and Elkinson + Sloves in lead generation and advertising, respectively.
Sara Miranda's diverse background and expertise in marketing and brand management make their a highly qualified professional in their field.
Sara Miranda, MBA, has a strong educational background with a focus on digital marketing and innovation. Sara obtained their MBA from the Gies College of Business at the University of Illinois Urbana-Champaign in 2020, specializing in Digital Marketing & Innovation. Prior to their MBA, they completed their undergraduate studies at the University of Connecticut, graduating in 2007 with a Bachelor of Arts degree in Communications.
In addition to their formal education, Sara has also pursued various certifications to enhance their skills and knowledge. Sara'scertifications include "Project Management Basics (CAPM Prep Course - in progress)" from the Project Management Institute, which they are expected to complete in May 2022. Sara has also earned certifications in "Foundations of Project Management" from Google, "Project Management in Marketing" from Udemy, "Social Media Certified" from HubSpot Academy, "TikTok Marketing 2021" from Udemy, "SEO Training" from HubSpot Academy, "Google Analytics Individual Qualification (GAIQ)" from Google, "Fashion Industry Essentials" from Parsons School of Design - The New School, "Fashion Styling" from The Business of Fashion, "Management of Fashion and Luxury Companies" from Università Bocconi, "Inbound Marketing" from HubSpot Academy, "Public Speaking" from Dale Carnegie Training, "Social Media" from Fred Pryor Seminars and CareerTrack, and "Professional Makeup" from Bioelements.
Sara's educational history and certifications indicate a strong foundation in both business and marketing, particularly in digital marketing and project management. Sara has consistently pursued opportunities to advance their knowledge and skills in these areas, making their a well-rounded professional in the field.
October, 2022 - present