Steve Martin is a seasoned marketing executive with extensive experience in the technology sector, currently serving as the Chief Marketing Officer for Act! since October 2021. Previously, Martin held the same title at DaySmart Software, where a multi-disciplinary marketing team was established to drive demand generation across four product brands. At proto iota, Martin acted as Managing Director, focusing on go-to-market strategies and consulting initiatives. As Vice President of Marketing at Sonian, Martin implemented marketing automation systems to enhance ROI. Martin founded bold, a marketing firm, and worked as Marketing Director at Infoteria, introducing the company to North America. Early career roles included Worldwide Brand Manager at IBM, Technical Sales Support Engineer at VMARK, and PC Support Manager at American Express/First Data Corporation. Martin holds a Certificate in Professional Marketing from Harvard Extension School and has an educational background from Boston College and Boston College High School.
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