Mansi Katyal

Mansi Katyal is an experienced Testing and Optimization/Data Science Expert at Adobe since August 2021, with a notable track record in managing A/B testing roadmaps and generating substantial ROI. Prior to this role, Mansi served as a Process Manager at eClerx, where achievements included receiving two Critical Competency Awards for expertise in Adobe Analytics and driving significant incremental revenue through customer journey analysis. Early career experiences include internships in marketing and sales at OYO and ShopClues, where Mansi achieved recognition for lead generation and performance improvements, respectively. Mansi started as a Business Development Associate at Smartican, developing B2B marketing strategies and campaigns that enhanced brand partnerships and user engagement. Mansi holds an MBA in Marketing and Analytics from the Great Lakes Institute of Management and a B.Sc. (Honors) in Computer Science from Delhi University.