Marcio Felicio Costa

Marcio Felicio Costa is an accomplished professional with extensive experience in content strategy and digital marketing. Currently serving as Content Strategist Lead for LATAM at Adobe, Marcio has a proven track record of driving brand awareness and engagement through innovative content campaigns. Previous roles include Vice President of Content Partnerships at Spotter, Inc. and Head of Business Development and Content Partnerships at Kuaishou Technology, where Marcio achieved significant growth in market share and content partnerships. With a solid foundation in communications, media studies, and law from esteemed institutions, Marcio has effectively led teams and managed high-profile partnerships across various digital platforms, consistently meeting and exceeding performance metrics.