Sara Bohmholdt

Global Sr. Manager, Adobe Higher Education Product Marketing & GTM at Adobe Systems

Sara Bohmholdt is an accomplished marketing professional with extensive experience in global marketing, campaign management, and media strategy. Currently serving as Global Principal GTM PMM for Education at Adobe since November 2016, Sara drives growth and sales success while managing performance metrics across K12 and higher education sectors. Previous roles at Adobe include Head of Global Marketing for Higher Education and Education Enterprise Campaign Manager. Additionally, Sara is a Board Member at Lotus Rising International, supporting child rescue and recovery programs, and works as a Health and Wellness Consultant for Green Compass Global, Ltd. Earlier career experiences include executive and strategic roles in media services at Helix Education and ownership of b.Media, a marketing and media consultancy. Educational credentials include a Master of Business Administration and a Bachelor of Science in Business/Marketing from Westminster University.

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