Kim Sergent

Kim Sergent is an experienced marketing professional with a strong background in financial solutions and payment services. Currently serving as the Head of Marketing for Employee Financial Solutions at ADP, Kim manages comprehensive marketing strategies across various channels, including B2B, B2C, and B2B2C. Previous roles include Chief Marketing Officer at Paysign, Inc., where Kim led a successful rebranding initiative, and Vice President of Marketing in multiple organizations such as InComm Payments, Manhattan Associates, and First Data Corporation, where responsibilities encompassed product marketing, brand management, and demand generation. With a Bachelor of Science in Management from Georgia Institute of Technology and an MBA in Marketing from Georgia State University, Kim possesses a robust educational foundation that complements extensive industry experience.