James Lawson

CEO, Board Member at AdTheorent

Jim is currently CEO, and a member of the Board of Directors, at AdTheorent, Inc., a digital advertising technology company focusing on data-driven predictive solutions. Previously, Jim was AdTheorent's COO and General Counsel. AdTheorent uses advanced machine learning technology and solutions to deliver impactful advertising campaigns for marketers.

Jim has been a Managing Partner at Mogility Capital, LLC, an early-stage venture capital fund and lead investor to AdTheorent, Inc.

Jim has served as General Counsel and executive-level management to VC-backed and publicly traded companies, including Augme Technologies, Inc., a publicly traded mobile marketing technology services provider, and Interactions, LLC, a leading communications technology and service provider.

Jim was a Co-Founder of Augme Mobile, an integrated mobile marketing technology platform. Jim structured and effectuated the sale of Augme to publicly-traded Modavox, Inc. Following the sale Jim joined the acquiring company (re-named Augme Technologies, Inc.) where he served as its General Counsel and Chief Legal Officer for the 12-month period following the acquisition.

Previously, Jim practiced business law as a Partner in the Washington, DC office of the law firm McDermott, Will & Emery, LLP, focusing on financial services and healthcare enterprises. Prior to that, Jim was an Associate in the Chicago office of Sonnenschein, Nath & Rosenthal in the firm’s Executive Compensation & Employee Benefits practice, and before that he was an Associate in the Chicago office of Ross & Hardies, LLP (now McGuire Woods, LLP) in the firm's Labor & Employment practice. During his law practice Jim has represented Fortune 100 companies and growing businesses in both litigation and counseling capacities with respect to a wide range of legal matters. Jim has represented buyers and sellers in mergers and acquisition. Jim has advised corporate boards of directors regarding fiduciary considerations, corporate governance and strategic matters.


Previous companies

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  • CEO, Board Member

    Current role