Lara Beers

Lara Beers is an accomplished marketing professional with a robust background in managing marketing initiatives across diverse organizations. As a Senior Marketing Manager at AEG Vision since July 2021, Lara oversees marketing strategies for eyecare practices across 27 states, directing campaigns for various projects. Previously, Lara served as a Marketing Project Manager and Digital Marketing Strategist at Gorilla 76, where consulting on B2B digital marketing strategies was a primary focus. Earlier experience includes a Marketing Assistant role at Crown Vision Center, managing multi-channel marketing efforts and eCommerce promotions, as well as a Business Development Representative position at the Better Business Bureau. Lara's career began as an Event Manager at Incredible Events by 62 Sports, overseeing event execution in the Midwest. Lara holds a B.S. in Business Administration with a concentration in Marketing from Southern Illinois University Edwardsville.