Alison Crawford

Senior Director Of Global Product Marketing at Aera

Alison Crawford has a diverse and extensive work experience in marketing and product marketing roles. Alison is currently serving as the Senior Director of Global Product Marketing at Aera Technology since 2022. Prior to that, they held the position of Director of Global Product Marketing at o9 Solutions, Inc. from 2021 to 2022. From 2018 to 2021, they worked as a Senior Manager of Industry and Solutions Marketing at Kinaxis. Before that, they were the Global Marketing Director at ToolsGroup from 2017 to 2018. In 2015 and 2016, they were the Director of Marketing at Supply Chain Insights, where they played a pivotal role in content creation, outbound marketing, community management, customer engagement, event promotion, and social media. Alison also gained significant experience at Technology Business Research as a Senior Marketing Manager from 2010 to 2015, where they focused on increasing brand visibility and managing various marketing initiatives. Additionally, they worked as a Senior Analyst and Engagement Manager at Technology Business Research from 2010 to 2011, specializing in the global IT Services market. Alison began their career at Tata Consultancy Services as the Director of IT Analyst Relations, where they managed relationships with industry analysts and developed marketing campaigns. Prior to that, they worked in custom content sales and as a Content Management Research Analyst at IDC. Lastly, they served as an E-Commerce Manager at CNET Networks. Overall, Alison has a wealth of experience in marketing, product marketing, industry analysis, and relationship management across multiple industries.

Alison Crawford received a Certificate in Negotiation for Executives from the MIT Sloan School of Management in 2021. In 2020, they obtained a Marketing Analytics Certificate from Cornell Executive Education. Alison holds an MBA in Strategy/Business Analysis and International Management from the Questrom School of Business, Boston University, earned from 2001 to 2004. Alison completed their undergraduate education at the University of Massachusetts Amherst, where they received a BA in Journalism, Social Thought, and Political Economy from 1993 to 1997. There is no available information about their education prior to attending Phillips Academy.

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