Iara Vasconcelos

Iara Vasconcelos is a seasoned professional in social media and content creation, currently serving as Community Manager e influência at Agência Ginga since September 2022, with notable clients including Kopenhagen and Animale. Previous experience includes roles as Social Media Coordinator at McCann Health São Paulo, where Iara developed content strategies for Bayer Crop Science, and as a Social Media Analyst at CNN Brasil, contributing to a significant increase in social media followers. Iara's freelance work has involved creative copywriting for brands like Via and Casas Bahia, alongside a solid foundation in entertainment writing at Cineclick. Iara holds a Bachelor's Degree in Advertising from Universidade Anhembi Morumbi and is continually enhancing skills through courses at São Paulo Digital School in Facebook marketing and ADS.