Marty Lubeck

Marty Lubeck is an accomplished marketing and digital strategy leader with extensive experience in various sectors, including retail and eCommerce. Currently serving as Head of Digital & Media at ALDI USA, Marty previously held key positions such as Senior Director of Integrated Marketing at Mattress Firm and Senior Director of Digital Strategy at Sears. Notable achievements include defining and executing digital marketing strategies that contributed to significant sales targets and revenue growth at multiple organizations, including Persado and Groupon. Marty’s background also includes leadership roles at Marriott International and Sears Holdings Corporation, where strategic innovations led to improved conversion rates and substantial revenue growth. Marty holds a degree from DePaul University.