Kristyn Ayres

Kristyn Ayres is a Marketing Manager at Alfa Financial Software, responsible for leading and executing marketing strategies in the U.S. With extensive experience in marketing and account management, Kristyn previously held the position of Associate Director at Mindshare, overseeing high-profile sponsorships for Ford Motor Company, including events such as the Kentucky Derby and Professional Bull Riding. Prior experience includes Associate Director roles at GTB, where Kristyn managed branded content and grassroots campaigns, and Senior Account Executive positions at G-2 Communications, Octagon, and Weber Shandwick, focusing on PR, media relations, and experiential marketing. Kristyn holds a Bachelor of Arts in Journalism from Michigan State University.