Khubab Ahmed

Khubab Ahmed is a seasoned professional in consumer insights and market research, currently serving as Consumer Insights Manager at ALJOMAIH BOTTLING PLANTS since November 2022. Prior experience includes managerial roles at NielsenIQ and a progression from Senior Research Executive to Client Services Executive at Nielsen. Notable expertise encompasses initiating and managing large-scale quantitative research studies for multinational clients such as Nestlé, PepsiCo, and Unilever, delivering actionable insights and enhancing brand communication efficacy. Khubab has a diverse background with experience in product development at Meezan Bank Limited, marketing roles at Colgate Palmolive and Ogilvy & Mather Pakistan, and project coordination for operational optimization with Boom Group. Academic credentials include an MBA from KSBL and a BBA from Bahria University.