Viktor Jacobsson serves as the Global Creative Lead at Uber since March 2021 and additionally mentors at All of Us, an organization dedicated to enhancing cultural and ethnic diversity within creative industries. Previous experience includes Creative Director roles at TBWA\Media Arts Lab for Apple, 72andSunny for Google, and Ogilvy, where Viktor worked on high-profile clients such as IBM, Nascar, and American Express. Earlier positions include Senior Copywriter at Mother New York, leading campaigns for brands like Target and Stella Artois, and at Åkestam Holst with notable projects for IKEA and Audi. Viktor began the career as a Copywriter at WeSC, contributing to global marketing efforts. Viktor holds a diploma in Advertising, Copywriting from the Berghs School of Communication.
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