Kristen Deevers has extensive experience in market research and consumer insights, having worked in various roles at companies such as American Greetings, PNC Financial Services Group, National City Bank, Progressive Insurance, TRIAD Research Group, and Adcom Communications. Kristen holds a BA in Psychology from The University of Akron and an MA in Consumer Industrial Research from Cleveland State University. Kristen currently serves as the Senior Director of Shopper & Product Insights at American Greetings, where Kristen leads research projects to drive strategy and recommendations for products and purchase channels. Throughout their career, Kristen has excelled in managing research needs for various businesses and building research functions within organizations.
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