Kristen Deevers

Kristen Deevers has extensive experience in consumer insights and market research, with a background in various industries such as financial services, banking, and insurance. Currently serving as the Director of Shopper & Product Insights at American Greetings, Kristen leads a team that provides valuable insights to support business strategies and growth. With a strong educational background in Consumer Industrial Research and Psychology, Kristen's expertise in research methodology and project management has been instrumental in driving organizational success and shaping consumer experiences.