Karen Baelum

Associate Director, Content & Community Engagement at Labelmaster

Karen Baelum has extensive experience in marketing and strategy development, with roles at Labelmaster, Microflex, and W.W. Grainger. Karen has held positions such as Associate Director, Senior Marketing Manager, Market Manager, and various Associate Marketing Manager roles, where they led marketing strategies, developed content and engagement strategies, and managed sales and marketing programs. Karen'sexperience includes developing go-to-market plans, implementing communication strategies, and leading national sales training forums, resulting in revenue growth and customer satisfaction.

Karen Baelum attended DePaul University where they earned a BA in Marketing. Karen also completed the Excellence in Marketing Certificate Series at the Wisconsin School of Business. Additionally, they studied at Maine East.

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Previous companies

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Timeline

  • Associate Director, Content & Community Engagement

    April, 2023 - present

  • Senior Marketing Manager

    August, 2013

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