SEO Team Lead

Marketing · Full-time · Armenia

Job description

We are seeking a highly skilled and experienced SEO Team Lead. As the SEO Team Lead, you will play a crucial role in driving SEO strategies, managing specialized teams, and ensuring the successful implementation of SEO best practices for our clients.

Responsibilities:

  • Lead and manage a team of SEO specialists providing guidance, coaching, and support.

  • Assign tasks and responsibilities, set clear objectives, and ensure the team's performance meets or exceeds targets.

  • Provide guidance, mentoring, and support to team members, helping them enhance their skills and knowledge.

  • Identify training needs and opportunities for professional growth within the team.

  • Develop and implement comprehensive SEO strategies that align with clients' business goals and objectives.

  • Conduct thorough keyword research and analysis to identify target keywords and optimize website content accordingly.

  • Oversee the development and execution of SEO initiatives, including website audits, content optimization, technical SEO improvements, and link building.

  • Monitor and analyze key performance metrics, such as organic traffic, keyword rankings, conversion rates, and backlink profiles.

  • Utilize SEO tools and analytics platforms to gather insights, track progress, and identify opportunities for optimizing SEO efforts.

  • Prepare regular reports on performance, providing actionable recommendations for improving website visibility and search rankings.

  • Stay updated with the latest industry trends, search engine algorithm updates, and best practices in SEO.

  • Ensure compliance with ethical SEO practices, search engine guidelines, and industry regulations.

  • Encourage knowledge sharing, best practices, and cross-functional learning within the team.

Requirements:

  • Proven experience in leading and managing a team of SEO specialists, preferably in an agency or digital marketing environment.
  • Excellent leadership and team management skills, with the ability to inspire and motivate team members.
  • In-depth knowledge of SEO best practices, including Onsite SEO, Technical SEO, and Link Building.
  • Familiarity with SEO tools, analytics platforms, and industry-standard practices.
  • Strong understanding of website usability, user experience, and information architecture.
  • Good understanding of other digital marketing channels including SMM, PPC, Email, etc.
  • Proficiency in Google Analytics; technical literacy is required, including understanding code (HTML/CSS), WordPress, web architecture, etc.
  • Excellent analytical skills and attention to detail.
  • Strong English written and verbal communication skills.
  • High sense of responsibility and ability to multitask.
  • Strong organization and communication skills.
  • Proactive, self-motivated, and a problem solver.
  • Well understanding of business goals, KPIs, reporting, and communication with clients.

If you are a results-oriented and strategic-minded SEO professional with strong leadership skills and a passion for driving SEO success, we want to hear from you. Apply now to join our team and take your SEO expertise to the next.