Marketing · Full-time · Armenia
We are seeking a talented and experienced Social Media Marketing Specialist.
Responsibilities:
Develop effective social media strategies that align with the business goals and target audiences.
Collaborate with cross-functional teams, such as marketing, business development, and design to ensure social media strategy aligns with business goals.
Research industry trends, competitor analysis, and audience preferences to inform strategy development.
Identify KPIs and measurement metrics to track the success of social media campaigns.
Create engaging and compelling social media content for various platforms.
Develop creative concepts, write persuasive copy, and coordinate with design for visually appealing content..
Ensure consistency in brand messaging and voice across all social media channels.
Foster positive relationships with followers, influencers, and brand advocates.
Track and analyze social media performance using analytics tools to identify trends, insights, and areas for improvement.
Prepare regular reports on campaign performance, social media metrics, and audience engagement.
Provide actionable recommendations to enhance social media strategies and achieve client objectives.
Stay updated with the latest trends, features, and best practices in social media marketing.
Conduct ongoing research and share insights with the team to drive innovation and continuous improvement.
Requirements:
Proven experience as a Social Media Marketing Specialist or similar role in a digital marketing agency or related field.
Strong knowledge of social media platforms, trends, algorithms, and best practices.
Excellent English writing skills with the ability to create engaging and persuasive social media content.
Proficiency in social media management tools, analytics platforms, and advertising platforms
Experience in developing and executing successful social media strategies for diverse industries and audiences.
Strong analytical skills with the ability to interpret data, generate insights, and make data-driven recommendations.
Ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.
If you are a results-driven and strategic-minded Social Media Marketing professional, we want to hear from you. Apply now, join our team and take your SMM expertise to the next level!