Yu Zhu

Yu Zhu has been working in the marketing and esports industry since 2013. In 2013, they were the Leader of the Dota2 Branch at Rising Stars E-sports Club, where they were responsible for daily life management, including training, competition and communication. In 2014, they joined Shanghai Yaoyu Culture Media Co., Ltd as a Competition Specialist of Marketing Department, where they were responsible for signing contracts for anchors of Humao and organizing and coordinating events for MarsTV. In 2015, they were a Hearthstone Professional Gamer and Anchor of Hearthstone Branch at Hangzhou Weixi Culture Idea Co., Ltd (Vici Gaming Esports Club), where they were mainly responsible for daily training and live broadcasting as well as participating in Hearthstone competitions. In 2018, they joined Anhui Dongshi Information Technology Co., Ltd as an Operation Manager of E-sports Department, where they were responsible for building a PUBG team and participating in various competitions hosted by Tencent. In 2021, they joined both Anhui Heli Co., Ltd and Heli Forklift as a Marketing Support Specialist.

Yu Zhu obtained a Bachelor's degree in Business Administration from Changchun University of Science and Technology between 2009 and 2013. Following this, they earned a Master of Sports Industry Management from Georgetown University between 2019 and 2020, with a field of study in Sports Industry Management.