Kelly Kopa has a diverse work experience spanning over a decade. Kelly most recently worked at Anisa International, Inc. as a Marketing Director, overseeing direct-to-consumer (D2C) marketing strategies. Prior to that, they served as the Innovation Director at WWP Beauty, responsible for driving innovation initiatives.
Kelly also held positions at various other companies, including HEXBUG and VEX Robotics, where they served as the Marketing & Brand Development Director, responsible for developing and implementing marketing strategies, communications, and public relations activities.
Before that, Kelly worked as a Marketing Manager at Fusion Packaging, leading a cross-functional team and managing product development, advertising, public relations, and brand management. Kelly also worked at Sally Beauty as a Content Marketing & Social Media Manager, responsible for driving traffic and engagement through content marketing initiatives.
Kelly's earlier experience includes roles at Heritage Auctions as a Social Media Manager and Web Marketing & Social Media Strategist. Kelly also worked at Fairchild Media as a Digital Sales Planner and at Condé Nast in various positions, including Digital Brand Development Coordinator and Luxury Fashion and Beauty Sales Assistant. Additionally, they gained sales experience as a Sales Lead at Gap Inc./Banana Republic.
Throughout their career, Kelly has demonstrated strong leadership skills, strategic planning abilities, and a track record of successfully executing marketing campaigns and driving business growth.
Kelly Kopa began their education in 2006 at the Fashion Institute of Technology, where they studied Advertising and Marketing Communications as well as Computer Art. Kelly completed their studies at this institution in 2010. In the same year, they also enrolled at SUNY Oneonta and graduated with a Bachelor's degree in Computer Art in 2010. Kelly Kopa has obtained additional certifications in Email Marketing and Social Media Marketing from the HubSpot Academy in March 2023.
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