Are you a strategic thinker with a flair for creativity? The ANU Entrepreneurship Club is seeking a Head of Marketing to lead and drive the marketing strategy for our club. In this role, you will oversee all marketing initiatives, including content creation, social media, and branding, while managing and guiding the work of our marketing team members to ensure cohesive and impactful messaging.
About the role
As the Head of Marketing, you will be the driving force behind the club’s marketing efforts. You’ll develop and execute strategies to increase engagement, expand our digital presence, and promote our events and programs. You will also mentor and manage the creative team, ensuring that all content aligns with the club’s mission and brand.
What You'll Do:
- Lead the marketing strategy, developing and executing comprehensive campaigns to promote club events, initiatives, and the entrepreneurial spirit at ANU.
- Oversee content creation, ensuring alignment across all platforms (blog, social media, newsletters, email campaigns, etc.) and that content resonates with our target audience.
- Manage and mentor the marketing team, including the Blog Editors, Designers, Videographers, and Interactive Media Designers to ensure high-quality and timely output.
- Coordinate with other teams to ensure marketing strategies align with broader club goals and objectives.
- Analyse and report on the performance of marketing campaigns, using data to optimize future efforts.
- Dedicate 5 hours weekly, including 2 hours in-office for team collaboration and strategy meetings.
- Attend leadership meetings and contribute to strategic discussions.
What we’re looking for
- A student currently enrolled at ANU with extensive marketing experience and a passion for entrepreneurship.
- Proven leadership and management skills, with the ability to oversee a creative team.
- A strong portfolio demonstrating your past marketing work and campaigns.
- Experience with social media marketing, branding, and digital content strategies.
- Analytical mindset, with the ability to assess and improve marketing performance.
- Ability to work under pressure and meet deadlines, while maintaining creativity and attention to detail.
For queries, please write to tejas@anuec.org