Pavithra Palaniappan is a seasoned professional with extensive experience in business development and marketing, particularly within the compliance sector. Currently serving as a Senior Business Development & Marketing Executive at APA Engineering Inc. since September 2018, Pavithra excels in market research, strategic growth planning, and campaign performance monitoring. Previous roles include Deputy Manager at Kotak Mahindra Bank, where skills in corporate account acquisition and product cross-selling were honed, as well as Associate at the Confederation of Indian Industry, focusing on business networking and committee leadership within various industry subcommittees. Pavithra holds an MBA in International Business from Pondicherry University and a Bachelor's degree in Electrical and Electronics Engineering from Sathyabama Institute of Science & Technology.
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