Alex Frachetta

Alex Frachetta is an experienced founder and CEO of Apto, leading the company since April 2014 and establishing it as a successful startup. Prior to this, Alex held roles in market intelligence, including Market Intelligence Coordinator at Queiroz Galvão Desenvolvimento Imobiliário, where responsibilities included coordinating analytics to identify investment opportunities, and Market Intelligence Analyst at Telefónica Brasil, focusing on benchmarking and strategic recommendations. Earlier career experiences include positions at Scopus Tecnologia as a Marketing Analyst, handling market intelligence and strategic planning, and as an Administrative Assistant at Velloza & Girotto Advogados Associados. Alex's educational background includes a post-graduation in Market Intelligence from FIA and a Bachelor's degree in Business Administration from Faculdade São Luís.