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Liza Goldberg

Director, Analyst Relations at Aravo Solutions

Liza Goldberg has over 20 years of experience in analyst relations, public relations, and corporate communications within the high-tech industry. Liza currently works as the Director of Analyst Relations at Aravo Solutions, where they are responsible for managing relationships with industry analysts. Prior to this, Liza held senior positions at various companies, including Cylance, FireEye, Brocade, ServiceNow, CommVault, EMC Corporation, Cisco, and NetIQ. In these roles, they developed and executed strategic programs to enhance brand visibility, change market perceptions, and drive positive outcomes with analysts. Liza's accomplishments include increasing inquiries by 542% at FireEye, securing recognition for Brocade in research reports, growing IT trade press coverage by 90% at ServiceNow, and turning analysts' perception of NetIQ from negative to positive. Liza is skilled in developing and executing holistic communications strategies and building and strengthening relationships with industry analysts.

Liza Goldberg has a Bachelor of Arts degree in Public Relations from Pepperdine University. Liza also has a Master of Business Administration degree in Business Administration and Management, General from Pepperdine Graziadio Business School. The specific years of their education and the duration of their studies are not provided.

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Timeline

  • Director, Analyst Relations

    May, 2021 - present