Rob Wadzinski

Digital Marketing Director at Arcoro

Rob Wadzinski has a diverse work experience in various roles and industries. Rob is currently working as the Digital Marketing Director at Arcoro since July 2021. Prior to that, they were the Managing Partner at Romeo Alfa Juliett, a digital marketing agency specializing in B2B and SaaS digital demand generation and growth marketing services. In this role, they provided marketing, advertising, and strategic communications consulting and services to federal agencies and prime contractors.

Before their role at Romeo Alfa Juliett, Rob served as the Director of Marketing at US Federal Contractor Registration from August 2019 to December 2020. Rob led a team responsible for attracting, engaging, and delighting clients, and implemented HubSpot Marketing Hub Enterprise with Salesforce and other integrations.

From 2016 to 2019, Rob worked as the Digital Marketing Director at Edict Systems, a SaaS Electronic Data Interchange Services Provider. Rob managed all aspects of digital marketing, including strategy, branding, messaging, analytics, copywriting, graphics, collateral, and content development.

Between 2012 and 2016, Rob took a sabbatical to explore other opportunities and served as the Manager - What's Next?. Prior to their sabbatical, they founded and served as the CEO of Merkur Group, a successful software and services company specializing in document process automation solutions. Rob led sales, marketing, development, support, and administration before eventually selling the business to a larger public company.

Rob's career began in 1991 at Digital Controls as a Product Manager. Rob developed technical specifications, documentation, sales and support training, and marketing strategies for NCR UNIX systems. Rob also established national VAR distribution relationships and channels.

Before their career in the private sector, Rob served in the United States Air Force from 1981 to 1991. Rob gained experience in component and aircraft maintenance, intelligence data processing systems, and managed workgroup shifts and deployments.

Overall, Rob Wadzinski has a wealth of experience in digital marketing, demand generation, entrepreneurship, and management across various industries, including government contracting, SaaS, software development, and document management.

Rob Wadzinski attended the University of Maryland Global Campus from 1987 to 1991, where they obtained a Bachelor's degree in Computer Science. In terms of additional certifications, they have obtained various certifications from institutions such as HubSpot, Microsoft, and Google. These certifications include HubSpot Digital Advertising Certification, HubSpot Marketing Software Certification, Microsoft Ads Accredited Professional, HubSpot Delivering Client Success, HubSpot Sales Software Certification, Google Ads Display Certification, Google Ads Search Certification, Google Ads Video Certification, Content Marketing, Email Marketing, Social Media Marketing, Inbound Marketing, 2020 HubSpot Champion User, Google Ads Mobile, and Google Analytics.

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Timeline

  • Digital Marketing Director

    July, 2021 - present

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