Kristin Balliet

Engagement Director at Article Group

Kristin Balliet has a diverse work experience spanning various industries. Kristin currently works as an Engagement Director at Article Group, a position they have held since June 2022. Prior to this role, they worked as an Engagement Lead at the same company from September 2021 to May 2022.

Before joining Article Group, Kristin served as the Director of Brand Services at born collective from December 2017 to September 2021. Kristin also worked as a Brand Manager at the same company from May 2016 to November 2017.

In 2012, Kristin joined Bounce-It-Out as a Marketing Manager/Consultant. Kristin was responsible for managing all aspects of marketing, including digital, print, event, and point of sale. Kristin also played a crucial role in establishing the brand voice and evolving the look of the brand. Kristin'stime at Bounce-It-Out ended in July 2018 when the company ceased operations.

Kristin had previously worked at The b-side, Inc. as a Client Services Manager from February 2014 to March 2016. This boutique advertising agency specialized in automotive, legal, health and wellness, education, and food and beverage industries. Kristin'sresponsibilities included developing and executing integrated communication strategies and overseeing contractual agreements.

From October 2012 to February 2014, Kristin worked as a Marketing Manager at The Source Fine Jewelers. Prior to that, they held the position of Marketing Coordinator at the same company from September 2011 to September 2012.

Kristin started their career at The Springut Group as an Event Coordinator and Marketing Assistant from May 2010 to August 2011.

Kristin Balliet holds a BA degree in Advertising/Public Relations from Penn State University. In addition to their formal education, they have obtained several certifications, including Crucial Conversations for Accountability from Crucial Learning in August 2023, Strategic Thinking from LinkedIn in May 2021, and The Science of Emotional Intelligence from the Institute for Health and Human Potential in August 2020.

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