Joey Soriano

Head Of Lifecycle Marketing And Email at Asana

Joey Soriano is an accomplished marketing professional with extensive experience in lifecycle and growth marketing across various esteemed organizations. Currently serving as the Head of Lifecycle Marketing and Email at Asana since January 2023, Joey previously held key positions including Head of Growth at Shiftsmart and multiple leadership roles at Opendoor, One Medical, and Lyft, focusing on local and lifecycle marketing strategies. Earlier career milestones include directorial roles at SmartRecruiters and HP, as well as foundational marketing experience at Visa and DHL. Joey holds an MBA from Alliance Manchester Business School in the United Kingdom and a BA from San Diego State University.

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