Daniel Rood

Daniel Rood is an accomplished marketing executive with extensive experience in leadership roles across various technology and eCommerce companies. Currently serving as Senior Vice President of Marketing at ASAPP since March 2024, Rood has also provided strategic advisory services to companies such as StratusCX and Plaid. Rood's previous positions include Vice President of Marketing at LeadIQ, where a transformative strategic narrative led to a significant increase in inbound qualified leads, and Head of Product Marketing at Gladly. Rood's tenure at Genesys involved major contributions to rebuilding a global Product Marketing team and developing a cloud-first product strategy. Rood's early career includes roles at notable firms like American Express, Expedia Inc., F5 Networks, and Amazon.com. Rood holds a Bachelor of Arts degree in Business/Corporate Communications from Bob Jones University.