Sophie Hogg

Sophie Hogg is a seasoned marketing and strategic leader with extensive experience in the banking and financial services sectors. Currently serving as the Senior Loyalty and Commercial Director at Ascenda, Sophie is responsible for managing the ANZ bank partnership and driving strategic initiatives. Previous roles include Strategic Projects Lead at NAB, where Sophie managed a significant transition project, and Head of Marketing at Citi, where Sophie transformed marketing operations and customer experiences. Sophie's career also encompasses consulting, brand strategy, and digital sales leadership across organizations such as BT and Macquarie Group. Sophie holds a Master's degree in Business Administration from Macquarie University and a Bachelor's degree in Communication from the University of Canberra.