Siew Leong Wong

Siew Leong Wong serves as Assistant Vice President for Chinese Content Strategy at Astro since November 2017, after progressing through various roles, including Senior Associate and Associate within the organization. Expertise includes managing Chinese content strategy, overseeing performance analytics, and developing sustainable ESG frameworks. Previously, Siew Leong Wong co-founded The M Singers, achieving international accolades, and undertook roles in public affairs and human resources. Education was completed with a Bachelor's Degree in Politics and International Studies from the University of Melbourne. Notable projects include award-winning television programs and marketing campaigns that enhanced Astro's audience engagement.