EK

Eva K.

Head Of Marketing Automation at Athena Home Loans

Eva K. has a diverse work experience spanning over several years. Eva most recently worked at Athena Home Loans as the Head of Marketing Automation since March 2022. Prior to that, they held the position of Head of CRM & Lifecycle Marketing at StockPay from July 2021 to February 2022, where they were responsible for customer lifecycle strategy and marketing tech projects.

From 2016 to 2021, Eva worked at Mortgage Choice in multiple roles. Eva served as the Product Owner for the enterprise CRM and MarTech platform, leading various project management aspects. Additionally, they were the Senior Customer Engagement Manager and the Customer Communications Manager, where they oversaw customer journey and engagement strategies, managed the email marketing platform and CRM, and led teams of direct reports.

Before their tenure at Mortgage Choice, Eva worked as the Manager of Advice Marketing at National Australia Bank from September 2015 to November 2016. Eva also held roles at AMP, where they served as a Marketing Manager and a Senior Marketing Executive, and at GIVENCHY as a Brand Manager. Eva started their career at Shiseido as an Advertising, Promotions & PR Executive.

Overall, Eva K. has extensive experience in marketing and customer engagement, with a focus on CRM, lifecycle marketing, and marketing automation.

Eva K. pursued their education chronologically as follows:

From 2006 to 2008, Eva attended the International Advertising Association New York on a part-time basis, where they acquired an Advanced Diploma in Marketing Communications. The primary field of study during this time was Communication and Media Studies.

Eva then enrolled in Auckland University of Technology from 2008 to 2009, where they completed their Bachelor of Business Administration (BBA) degree, with a focus on Marketing & International Business.

From 2012 to 2015, Eva pursued a part-time Master of Business Administration (M.B.A.) degree at the University of Technology Sydney. Their area of study during this period was Business & Finance.

In 2018, Eva K. obtained a Data Science Certificate from General Assembly Australia. Unfortunately, no information is provided regarding the field of study for this certification.

It is worth noting that there is an additional certification mentioned, namely the Bachelor of Business. However, no specific institution, month, or year of attainment is provided for this certification.

Overall, Eva K.'s education history demonstrates a strong focus on business-related subjects, including marketing, international business, and data science.

Links

Previous companies

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Timeline

  • Head Of Marketing Automation

    March, 2022 - present

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