Jorgelina Milesi

Jorgelina Milesi has a diverse work experience spanning over two decades. Jorgelina began their career at Publiguias in 1998, where they served as the Creative Designer and later took on the role of Head of Communication and Advertising. In this position, they were responsible for developing and implementing communication strategies, managing creative and PR agencies, and conducting marketing campaigns.

In 2011, Jorgelina formed the Digital Communication department within the Communications and Advertising submanagement, focusing on SEM positioning, social media, and email marketing. Jorgelina also supervised agencies and monitored key performance indicators to measure the success of communication efforts.

From 2013 to 2014, Jorgelina worked at hibu as the Head of Digital Products for LATAM, where they oversaw lead generation strategies and trained the company's commercial team. Jorgelina was also involved in improving customer experience at the Hibu Group in Chile.

Jorgelina joined amarillas.com in 2014 as the Deputy Manager of Digital Operations. Jorgelina played a crucial role in restructuring the company's digital production area, defining new processes and KPIs. Additionally, they managed a team and coordinated with 11 external audiovisual agencies, aiming to establish a culture of continuous improvement and cost optimization.

In 2017, Jorgelina became the Account Director at La Feroz | Agencia Estudio. Jorgelina held the position of General Director of the agency, where they were responsible for client relationships, negotiation, and digital strategy development. Jorgelina also managed a multidisciplinary team for each project or account, including UX, web design, accounts, social media, development, and content.

Most recently, Jorgelina joined ATIKA as the Marketing Manager in 2019. However, there is no specific end date provided for this role.

Jorgelina Milesi completed a Diplomado in Marketing Integral at Universidad Adolfo Ibáñez in 2008. In the year 2000, they also earned a Diplomado in Multimedia Design from Universidad del Pacífico in Chile. Prior to that, from 1989 to 1994, Jorgelina attended the University of Buenos Aires where they obtained a degree as a Graphic Designer. The field of study for their Graphic Design degree was not specified.