Laura Rojas

Laura Rojas is a seasoned communications professional with extensive experience in developing and implementing strategic communication initiatives. As the Director of Communications at Atlantis University since March 2019, Laura has successfully targeted multicultural and multilingual audiences, resulting in a 2.5% lead conversion rate for online master’s programs. Previous roles include serving as Executive Director of Communications at Crezcamos S.A., where Laura initiated a company Intranet for 1.6K users, and as Chief of Press Office and Government Marketing Adviser at the Unidad de Restitución de Tierras, leading a team of regional communications chiefs and enhancing internal communication through regular newsletters. Laura began their career as a journalist at Vanguardia Liberal, contributing over 500 articles. Educational qualifications include an MBA from Atlantis University, a Master's in Corporate Communication from Universitat de Barcelona, and a Bachelor's in Social Communication - Journalism from Universidad Autónoma de Bucaramanga.