Lisa Goodman

Lisa Goodman is an accomplished marketing professional with extensive experience spanning over three decades. Currently serving as Senior Marketing Manager at HearUSA since December 2012, Lisa manages a $6 million budget and enhances ROI through targeted audience strategies. Prior roles include Director of Advertising/Marketing at Smart for Life, where brand messaging was developed for a multi-national market, and Marketing Manager at Office Depot, overseeing a $1.5 million budget that generated over $1 billion in credit sales. Lisa's career began at Houston Effler & Partners, progressing from receptionist to junior copywriter, with significant roles at Expo Design Center/The Home Depot, where marketing leadership was demonstrated. Lisa holds a Bachelor of Science in Mass Communications from Boston University.