Jeffrey Butler is a seasoned professional in the game development industry with extensive experience in leadership roles. Currently serving as Chief Product Officer at Avalon Corp since January 2022, Jeffrey previously founded and led Field Effect Studios, LLC from December 2015 to October 2016. Prior to that, notable positions include Director of Development and Creative Director at Sony Online Entertainment from September 2010 to February 2015, and Creative Director at Sony Online Entertainment, LLC between May 2007 and June 2009. Jeffrey co-founded Sigil Games Online, Inc., acting as President and Executive Producer from January 2002 to May 2007, and played a key role in the development of Vanguard: Saga of Heroes. Earlier in the career, Jeffrey produced multiple expansions for the EverQuest franchise at Sony Online Entertainment, Inc. from February 1999 to December 2001 and established the customer support department for EverQuest.
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