Louise Moffat

Global Brand Lead: Mass & Value Skincare at Avon

Louise Moffat has extensive experience in brand management and marketing within the beauty and personal care industry, currently serving as the Global Brand Lead for Mass & Value Skincare at Avon since June 2014. Louise has successfully created and implemented global brand growth strategies, focusing on market analysis, brand activation plans, and portfolio management. Previous roles at Avon included Global Brand Marketing Manager and Global Brand & Innovation Manager, where Louise developed brand strategies for the Colour Cosmetics category. Prior to Avon, Louise worked as an Account Executive at Clarity and held various marketing and brand roles at Aspire Group, contributing to brand strategy development, event organization, and marketing material management. Louise holds a BA (Hons) in Hospitality Management and Marketing Management and Branding from the University of Gloucestershire.

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