Kieran Cain

Chief Strategy & Operations Officer at AZDS Interactive Group

Kieran Cain has over 2 decades’ experience leading multi-year strategy and high-performing teams to drive visitation & revenue growth, brand positioning, and guest experiences for global leaders in the Luxury Travel, Hospitality, Resort, Major League Sports and Entertainment industries.

In his most recent role as Senior Vice President, Marketing for Vail Resorts, the world’s leading luxury mountain resort company (NYSE: MTN) and one of Fast’ Company’s 50 Most Innovative Companies, he led a team of 200+ staff in 35 locations across North America to deliver resort guest visitation, total resort revenue, lodging occupancy & revenue for the company's 34 North American mountain resorts, the company’s 5,000-room hotel property portfolio (including the RockResorts brand), revenue for 250+ retail stores, food & beverage revenue for 200+ restaurants, sponsorship revenue with major international brand partners, and led the data-driven multi-year growth strategy, brand positioning, go-to-market approach, content production, products/packages/pricing, community relationships, and branded experiences for some of the world’s most iconic mountain resort destinations.

Prior to Vail Resorts, Kieran held senior leadership positions in Marketing, Sales, Evens & Fan Experience at Kroenke Sports & Entertainment (KSE), ranked #1 by Forbes as the world’s most valuable sports conglomerate. His primary responsibilities were driving attendance, exceeding revenue targets, product marketing and delivering amazing fan experiences. Some of his notable accomplishments included the complete rebranding of the Colorado Rapids Soccer Club, the launch of the world’s largest professional soccer stadium & fields complex, Dick’s Sporting Goods Park, event production of MLS, NBA, NHL games and major concerts, preparing the successful bid to win and host the 2007 MLS All-Star Game, and preparing the Denver Host City bid for the world’s largest event, the FIFA World Cup.

Kieran started his career at one of the world’s leading sports & entertainment companies, Anschutz Entertainment Group (AEG), holders of a broad global portfolio of major league teams, entertainment acts and venues. There he held leadership positions in Ticket & Season Pass Sales, Fan & Stadium Entertainment, Corporate & Group Sales, Event Production, Community Relations and Non-Profit 501©️3 Charitable Foundation leadership.

Kieran has experience building data-driven, guest-centric growth, brand and fan engagement strategies that leverage insights to understand guest mindsets and predict behavior, and build the corresponding go-to-market strategies to deliver targeted, personalized and compelling products, content and branded experiences to segmented audiences in order to influence behavior and achieve visitation, brand equity, engagement, guest satisfaction and revenue targets.

He has deep expertise in leading the following teams and disciplines: Multi-Year Growth Strategic Planning, Brand Building & Positioning, Event Production, Content Creation, Marketing Automation, Upsell & Cross-Sell, Sponsorships, Data Collection, Hospitality Marketing, Retail Marketing, Data & Insights, Brand Licensing & Merchandising, Guest Satisfaction, Community Relations, Personal and Team Leadership Development, and Organizational Change Management.

He also is a dedicated developer of high-performing teams and individuals, and leads with a transparent, authentic and inspirational leadership style.

Timeline

  • Chief Strategy & Operations Officer

    Current role