Akanksha Shah has a strong background in consumer insights, marketing solutions, and data analytics. Akanksha has held various roles at companies such as Bacardi, Kantar IMRB, Greenlight Planet, Inc., General Mills, Brandscapes Worldwide, and The Coca-Cola Company. Akanksha has experience managing global consumer insights, utilizing social media listening tools, and developing effective marketing strategies. Akanksha is skilled in retail audit data, household panel data, individual panel data, media data, and client-specific data.
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