Jeanine Ferguson

Jeanine Ferguson has extensive work experience in marketing operations and digital marketing. Jeanine has worked for various companies, including Bacardi, Baker Hughes, and JLT Group. At Baker Hughes, they led a team to transform global marketing operations and optimize marketing data. As a freelance consultant, they worked with B2B and B2C clients, leading marketing transformation and implementing digital technologies. At JLT Group, they held multiple roles, including Vice President Global Marketing Operations and Vice President Digital Marketing, where they implemented digital marketing strategies and platforms. Jeanine also has experience in EMEA e-business management at Fidelity Investment Managers and frontend development at Lloyds TSB Corporate Markets. Overall, Jeanine's experience spans across different industries and roles, focusing on marketing operations, digital transformation, and data-driven strategies.

Jeanine Ferguson received their HND in Graphic Design from the University of West London in 2002. In addition, they obtained certifications in Disruptive Strategy with Clayton Christensen from Harvard Business School Online in 2020 and as a Certified ScrumMaster® (CSM®) from Scrum Alliance in 2018.