Kevin Metzger

Kevin Metzger is a seasoned digital analyst with experience in various analytical and marketing roles across multiple organizations. Currently serving as a Senior Digital Analyst at Backbone Media since October 2022, Kevin previously held positions at Flywheel Digital, where responsibilities included Business Analyst and eCommerce Media Specialist. Earlier experience includes working at Rosetta Stone as an Opportunity Development Specialist and serving as a Graduate Assistant at Towson University, where enrollment data analysis informed recruitment strategies. Additional roles include a Wildlife Insights Marketing Intern at Conservation International and a Communications Intern at Big Brothers Big Sisters of Harrisonburg-Rockingham Co. Kevin Metzger holds a Master of Science in Marketing Intelligence and a Post Baccalaureate Certificate in Interactive Marketing from Towson University, as well as a Bachelor of Business Administration in Marketing from Bridgewater College.