Bajaj Electricals Limited is a globally renowned Indian Consumer Appliances and Lighting Solutions company (its Power Transmission and Distribution projects business has been demerged to form Bajel Projects Limited). Headquartered in Mumbai with a turnover of INR 5,429 crores (FY 22-23), it is a part of the $100 bn multinational conglomerate Bajaj Group founded by Shri Jamnalal Bajaj. The Company was established in 1938 and has stood the test for almost 85 years. It continues to enjoy consumer trust across various sectors it operates in and remains at the forefront of developing modern, technologically superior and aesthetic products and solutions.
Bajaj Electricals’ business portfolio spans Consumer Products (Appliances, Fans, Cookware) and Lighting Solutions (Consumer and Professional Lighting). They are a front runner in the industry with their key brand offerings comprising BAJAJ, Nirlep, Morphy Richards and Nex. They have an expansive network of 18 branch offices, 660+ distributors, and ~ 2 lakh retail outlets across India, combined with over 620 consumer care centres reaching 19,000 pin codes, fortifying their dominant presence in the consumer products sector. Under their Lighting Solutions business, they offer a wide range of innovative LED lamps and fixtures, including panels and battens, to consumers and are known for their prowess in street lighting, sports lighting, industrial commercial and infrastructural lighting, and undertaking specialised illumination projects on a turnkey basis amongst other solutions. 
The Company believes in creating happiness with sustainability by focusing on the four key CSR pillars - Sustainability, Diversity & Inclusion, Employee Volunteering & Community Initiatives. Through their CSR initiatives, they enable sustained impact in environmental sustainability, education, health, arts & culture and community development achieved by direct implementation and via NGO partners.

Appliances

Bajaj Electricals Ltd

Anuj Poddar

Ashhish P Shrivastava

Sudhamoy Mahapatra

Ashish Shrivastava

Tanmoy Ghosh

Mandar Dhuri

Vyasan Bhaskar

Vinay Sharma

Rohit Singh

Krishna Kumar Narayanan Potti

Abhilash Gautam

A. Amruth Kumar

Pratik Choudhuri

Vishwa Chandra Jha

Vikash Kumar

Sudipta Gupta

Souradeep Paul

Siddharth Singh

Randeep Kumar Chakravarty

Pratik Deogirkar

Nikhil Harsh

Manish Kr. Srivastava

Alok Kumar

Abhinay Tomer

Debasish Nayak

Sanjivv Chhabra

Pritam Mukherjee

Ashok Rawat

Ashish Kumar Srivastava

Sukumar G.

Shrinivas Gokhale

Shashibhushan Rai

Arnab Mazumder

Rakesh Sethi

Lalit Pradhan

Ec Prasad

Neeti Shukla

Kartik Jogi

Vilesh Mota

Ashish Ved

Vishal Jamindar

Vishal Choudhary

Vaibhav Bansal

Prashant Thorat

Pramod Khosla

Ajay Rana

Dinesh Sharma

Rahul Panwar

Soumyajyoti Ghosh

Anand Ganesh Joshi

Prashant Dalvi

Dr. Tejashree Joshi (Gold Medalist)

The Marketing Team at Bajaj Electricals Ltd plays a crucial role in driving the company’s consumer products and lighting solutions to market. This team is responsible for developing and executing marketing strategies, managing brand communication, and ensuring strong trade and channel marketing initiatives. They work to enhance brand visibility, drive consumer engagement, and support sales channels through effective promotional activities and campaigns. Their efforts ensure the company’s offerings reach a wide audience via a robust network, while maintaining a strong brand presence across various regions and sectors.

Marketing Team

Trade Sales Team

Research_and_Development

Sales and Marketing

Marketing Team

About

Team members

Other teams at Bajaj Electricals Ltd

Trade Sales Team

Research_and_Development

Sales and Marketing